Site Kit is the official WordPress plugin from Google for insights about how people find and use your site.
Site Kit is the one-stop solution to deploy, manage, and get insights from
critical Google tools to make the site successful on the web.
It provides authoritative, up-to-date insights from multiple Google products
directly on the WordPress dashboard for easy access, all for free.
Site Kit includes powerful features that make using these Google products seamless and flexible:
- Easy-to-understand stats directly on your WordPress dashboard.
- Official stats from multiple Google tools, all in one dashboard.
- Quick setup for multiple Google tools without having to edit the source code of your site.
- Metrics for your entire site and for individual posts.
- Easy-to-manage, granular permissions across WordPress and different Google products.
SUPPORTED GOOGLE TOOLS
Site Kit shows key metrics and insights from different Google products:
- Search Console: Understand how Google Search discovers and displays your pages in Google Search. Track how many people saw your site in Search results, and what query they used to search for your site.
- Analytics: Explore how users navigate your site and track goals you’ve set up for your users to complete.
- AdSense: Keep track of how much your site is earning you.
- PageSpeed Insights: See how your pages perform compared to other real-world sites. Improve performance with actionable tips from PageSpeed Insights.
- Tag Manager: Use Site Kit to easily set up Tag Manager- no code editing required. Then, manage your tags in Tag Manager.
- Optimize: Use Site Kit to easily set up Optimize- no code editing required. Then, set up A/B tests in Optimize.
Installation
Note: Make sure that your website is live. If your website isn’t live yet, Site Kit can’t show you any data.
However, if you have a staging environment in addition to your production site, Site Kit can display data from your production site in the staging environment.
INSTALLATION FROM WITHIN WORDPRESS
- Visit Plugins > Add New.
- Search for Site Kit by Google.
- Install and activate the Site Kit by Google plugin.
- Connect Site Kit to your Google account. If there are multiple WordPress admins, keep in mind that each admin must connect their own Google account in order to access the plugin.
MANUAL INSTALLATION
- Upload the entire
google-site-kit
folder to the/wp-content/plugins/
directory. - Visit Plugins.
- Activate the Site Kit by Google plugin.
- Connect Site Kit to your Google account. If there are multiple WordPress admins, keep in mind that each admin must connect their own Google account in order to access the plugin.
AFTER ACTIVATION
- Visit the new Site Kit menu.
- Follow the instructions in the setup flow.
- Go to the main Site Kit dashboard which already displays key metrics from Search Console.
- Connect additional Google tools under Site Kit > Settings.
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Source: wordpress.org